Real World Automotive Sales Training!

Your training dollars should be spent enabling your salespeople to build on that hope and CLOSE DEALS, instead of negotiating on the lot from a defensive position. Using techniques from the Total Selling Concept sales training website, your salespeople will be better equipped to handle what REAL customers throw at them every day. [more]

This car sales training website is the result of my 25+ years of sales and training experience. It features ever-changing volumes of individual sales training lessons with audio and video, complete sales seminars, sales meeting talking-points, software, current automotive news headlines and more.

Your advertising dollars create hope and get customers on the lot. Your training dollars should be spent enabling your salespeople to build on that hope and CLOSE DEALS, instead of negotiating on the lot from a defensive position. Using techniques from the Total Selling Concept sales training website, your salespeople will be better equipped to handle what REAL customers throw at them every day.

Complete reality-based online automotive sales training for the whole team. Steps to a Sale processes such as Meet & Greet, Foundation, proper Qualifying, Walk-Around and Demonstration techniques - presented in a dynamic combination of text and multimedia audio/video content updated weekly to keep your salespeople well-trained, selling more cars and happy.

This sales training website concept was originally created in 1997, at a time when slow internet connections were the norm and a "reality" sales training website was far far ahead of its time. Delivering "on demand" training to entire salesforce was challenging. Over the years, we have continuously updated our technology to deliver the finest quality HD training videos for both salespeople and managers using desktop & laptop computers, tablets and smart phones, from the dealership or securely from home.

Sales training for salespeople, by salespeople who still greet and close customers and sell cars at dealerships across the country! No theory, no classrooms, just techniques that work in today's market.

The Robert Noell Golden Rule...

One recurring theme you will find in our training is the fundamental belief that our cars are worth the published price and should be sold accordingly. In theory, this sounds great, but should also be tempered with common courtesy and honesty. One thing I've always subscribed to is the car sales Golden Rule:

Always - Always - Always

DISCLOSE HONESTLY AND ETHICALLY ANY CUSTOMER QUESTIONS

• Disclose the nature of the transaction
• No Smoke!
• No Mirrors!
• No Heat!
• Never compromise your ethics for just one car deal!